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Retail Exterior Signage: Why it Pays to Go Neon

Sep 26, 2019

If you are looking to revamp your retail space, or are in the process of opening a store, your thoughts will no doubt turn to signage. There are many options, and with a goal of attracting the eye of the passer-by, you would be hard pushed to beat neon, and by making contact with an experienced company that designs and installs neon signs in London, you can reap the benefit of their many years of hands-on experience.

The Benefits of Neon Retail Signage

The reasons why so many retail outlets rely on neon include the following:

  • High Visibility – Neon draws the eye in a way that other signs cannot.
  • Design Freedom – Neon allows you to be very creative, with an almost unlimited colour pallet.
  • Cheap to Run – Neon signage uses very little power, which is another reason to choose this amazing form of signage.
  • Easy to Install – The sign company can make short work of installing a neon sign, and once it is set up, very little can go wrong.

Such is the scope of neon that you can liaise with a design expert to create something truly unique to your business, which will help you create strong branding. Any large signage company would have their own signage design team and they would be happy to work with you to create something very special that will attract passers-by.

Boost your Branding

A well-designed neon sign at the front of your store can really help people to identify with your business and its products, and the great thing about neon is that it is even more prominent at night, which means you are attracting people’s attention 24 hours a day.

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